At Fract, we’ve always been about location—knowing where to grow,where to expand, and where success truly lies. But our passion for land doesn’t stop at business growth. It extends to something even bigger—preserving, honoring, and giving back to the land itself.

That’s where Wanderland comes in.

Wanderland isn’t just our nonprofit campground, team hangout andgenerally cool place to be —it’s a movement to reconnect people withnature. Nestled in the heart of the outdoors, Wanderland provides a sanctuary for our teams, clients, individuals, families, and groups toescape the chaos of high stakes business deals, and life. Here they are free to immerse themselves in the healing power of nature. It’s a place where stories are shared around a campfire, trails lead to breathtaking views, and silence speaks louder than words.

At Wanderland, we believe in the transformative power of nature. Our 72-acre sanctuary on Lookout Mountain, nestled in the heart of North West Georgia. Here, the symphony of rustling leaves, chirping birds,and the gentle murmur of streams compose the soundtrack of your escape.

As Fract and Wanderland move forward together, the vision hasn't changed —it expanded. We realized that land is about more than just data and numbers. It’s about meaning. Every territory mapped, every franchise location optimized, every business given the tools to grow—it all starts with understanding the power of place.

Whether we’re helping a franchise find the perfect market or creating a haven for those who seek adventure, we believe that land holds infinite possibilities. And we’re here to make sure those possibilities are realized.