The buzz.The buzz that sends fear into the hearts of retailers, suggesting that online shopping has come to replace offline, and there is no turning back.Indeed, internet allows customers to order anything from diapers and soda to perfectly fitting clothing and even gardening tools without leaving the comfort of their homes, so why would anyone bother visiting a physical store while dealing with traffic jams, long travel times (and a dozen of other obstacles) to buy the same stuff?But then…
Read StoryArtificial intelligence (AI) has become one of the most powerful tools a retailer can wield. From recommending an author to a customer to recommending a store location, AI empowers retailers to a degree that wasn’t thought possible 20 years ago. Mike Mack, Co-Founder and CEO of Fract, a geospatial AI platform for retailers, illuminated just how valuable AI technology is to the retail world and covered parts of its application in a recent conversation with Retail Technology Insider.
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